The Corner Store

for STAB MAGAZINE

Stabs Corner Store
CREATIVE DIRECTION AND DESIGN for Stabmag.com
_UI and UX design for online store 
_Creative direction, product assortment and merchandising 
_Cross platform delivery, including print, digital, editorial and social
The Stab Corner Store is a collection of bespoke product and accessories, curated to provide the audience with an alternative to the mass produced surf product.The objective of this project was to display Stabs current range of garments and accessories in a uniformed manner, with style and attention to detail. A new interface and user experience was design for launch, and currently in the beta phase.   ​​​​​​​
- Creative Direction and Design: Jay Woods and Dane Noakes | Photography: Ben Trueman
Contributors
_Product Design: Dane Noakes and Shinya Dalby
_Photography: Ben Truemen 
_Re-touching: Ben Truemen 
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