Noah Dean, In Bloom
CREATIVE DIRECTION, PRODUCTION AND PROJECT DELIVERY for Volcom
_Project management from concept to execution.
_Management of contributors, photographers, film crew, florists and athletes.
_Cross platform delivery, including print, digital, editorial and social.
_Management of contributors, photographers, film crew, florists and athletes.
_Cross platform delivery, including print, digital, editorial and social.
The objective of this campaign was to create an opportunity for Volcom's customer and Stabs audience, to co-create the cover of the quarterly print magazine. Over 2,500 entries were submitted during a three week period.Concept shoots are no breeze to execute. There’s sanity on the line, commercial repercussions, generous variables. When all elements come together, and the pro surf subject performs in the right lighting, it yields a magazine cover.
- Site Design and UI: Jay Woods | Development and UX: Matthew Haynes
Contributors
_CONCEPT: Mick Kelleher at Tooth and Melody
_PHOTOGRAPHY 1: Matt O'Brien
_PHOTOGRAPHY 2: Bill Morris
_PHOTOGRAPHY 3: Alex Brunting
_FILM AND EDIT: Volcom
_DESIGN: Dane Noaks
_ASSIST: Phoebe Woods
_FLOWERS: Anita at Pepes Garden
_PHOTOGRAPHY 1: Matt O'Brien
_PHOTOGRAPHY 2: Bill Morris
_PHOTOGRAPHY 3: Alex Brunting
_FILM AND EDIT: Volcom
_DESIGN: Dane Noaks
_ASSIST: Phoebe Woods
_FLOWERS: Anita at Pepes Garden
